
In a recent appearance on The Joe Rogan Experience, Meta CEO Mark Zuckerberg did not hold back in criticizing Apple for its lack of innovation and the restrictions it imposes on developers. While he acknowledged that the iPhone revolutionized global connectivity, Zuckerberg claimed that Apple has failed to produce any truly groundbreaking products in recent years.
Apple’s 30% Commission and Developer Restrictions
One of the major points Zuckerberg highlighted was Apple’s 30% commission on transactions made through its App Store. According to Zuckerberg, Apple profits by “squeezing people,” charging developers a hefty fee while simultaneously limiting the ways third-party developers can create and connect with iPhones. He argued that this business model stifles innovation and hinders the growth of external developers who could offer new, more advanced tools to enhance the iPhone ecosystem.
Zuckerberg also mentioned how Apple’s focus on selling peripherals like AirPods, rather than expanding its core offerings, has contributed to a sense of stagnation. By promoting accessories over substantial technological advancements, Apple is, in his view, prioritizing profits over truly transformative innovation.

Apple’s Privacy Policies and Security Measures
Zuckerberg didn’t stop at Apple’s business practices; he also took issue with the company’s stance on privacy. While Apple has positioned itself as a leader in user privacy, Zuckerberg suggested that the company could be more proactive in enhancing security. He proposed that Apple could improve privacy and security through stronger encryption protocols and better measures, rather than restricting third-party developers’ access to iPhones.
Zuckerberg also pointed out that if Apple lifted these “random rules” and allowed Meta and other developers more freedom, Meta’s profits could potentially double. He emphasized the importance of an open ecosystem where developers can work together to create more advanced and useful technologies for consumers.

The Future of Apple and Meta
Zuckerberg’s criticism of Apple underscores the growing tension between tech giants, especially as they continue to dominate various sectors of the tech world. While Apple maintains a firm grip on its ecosystem, including hardware, software, and services, Zuckerberg’s comments reflect a broader sentiment in the industry that greater openness and collaboration between companies could drive further innovation and provide better value for consumers.
As the tech industry continues to evolve, it will be interesting to see how companies like Apple respond to the critiques from competitors like Meta. Will Apple remain steadfast in its policies, or will it take a more open approach to third-party developers? Only time will tell.
